Softletter Publications and Books
The software industry’s resource for benchmarks, metrics, and insights into the future
Published twice a month online in addition to special issues, webinars, podcasts and videos.
SaaS Entrepreneur: The Definitive Guide to Succeeding in Your Cloud Application Business
In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters
Learn what not to do when marketing high-tech products
The most extensive source of SaaS benchmarks, metrics and information
New version due to be released May 28th
Selling Steve Jobs’ Liver: A Story of Startups, Innovation, and Connectivity in the Clouds
A tale of startup dreamers and entrepreneurs
Comprehensive sales performance and compensation benchmarks
New version under development and due for a May release.