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Core Business Metrics 2019

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Business Metric News

Mac OS heads towards the sunset…

Quoted from Apple Legend Jean Louis Gassee Last quarter, Mac represented a little less than 8% of Apple’s revenue, while iOS devices (iPhone and iPad) amounted to more than 67% of the company’s $92B for the Xmas period. That disparity translates to about 2M apps for iOS and less than 10% of that number for macOS. Understandably, app developers are much more interested in iOS than in macOS, something that could slow the ARM-ed Mac transition. Mythical man-month fallacies aside, where would a rational app developer invest months of engineering resources? Read more at: https://www.deepnews.ai/digest/

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One Market That’s Enjoying the WuFlu

New research by Atlas VPN has revealed that VPN usage in Italy increased by 112% during the last week. The data was derived from their 50,000 weekly users and the chart prepared by the team illustrates total COVID-19 cases and VPN usage growth for the period (March 9th to 15th, 2020). The research reveals, that: VPN usage in Italy grew by 112%. VPN usage in the US grew by 53%. VPN usage in Iran grew by 38%. VPN usage in Russia grew by 36%. VPN usage in Spain grew by 36%. To see the full report, please click here.

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When Dull is Divine: B-File Brings the Bucks in Insuretech

Over the last several years, the SaaS Revolution has sparked the release of literally thousands of new applications and apps, with the current trend being to release a flood of new programs with chirpy names such as Tinkersynth, Upvoty, Toky, (ending names with the diminutive “y” is currently all the range, Culrs (vowel dropping is also popular), YoRemote, colorful, flat interfaces, all aimed at Millennials and Gen-Z’rs. But as Softletter readers know, SaaS grew by creating new product niches and transforming existing processes into SaaS systems. And while many of these markets aren’t sexy and product names aren’t catchy, they

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General and Administrative 2017, The Softletter Benchmark 53

About the Softletter Benchmark 53 We have completely revamped our Benchmark 50, now the Benchmark 53, to reflect the profound changes the software industry has undergone over the last several years. The profiled are now broken into eight segments that provide a representative overview of industry trends and performance. The Softletter Benchmark 53 are all publicly-held companies and most of our basic business metrics are derived from documents these companies are legally required to provide to investors. When we believe circumstances warrant it, we do adjust these numbers to reflect financial reality. Please note that in June we will update these

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Operating Income 2017, The Softletter Benchmark 53

The Softletter Benchmark 53 are all publicly-held companies and most of our basic business metrics are derived from documents these companies are legally required to provide to investors. In most cases these are 10-Ks and equivalents, supplemented by expert analysis of the numbers. Operating Income (OI) is a derivative metric designed to measure how efficiently a company runs it operations. It is calculated by subtracting EBIT (Earnings Before Interest and Taxes) from revenue.  The numbers are most  valuable when comparing companies of a similar type or peer group, something the Benchmark 53 is designed to do. OI is frequently used by investment

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MEET THE EDITORS AND EXPERTS

Rick Chapman

Find out more about Rick’s latest book, the latest edition of In Search of Stupidity: Over 40 Years of High-Tech Marketing Disasters.

John Miller

John has been working in the IT industry since the 1980’s firstly as a Sales and Marketing Director including Techex a global distribution company, Olivetti, Norsk Data and Intergraph

He was a founder member of Delta Channel Services  back in 1995 and has since visited over 40 countries consulting, speaking at channel conferences and delivering training workshops

John has launched several SaaS based business, a Non Executive Director to several start ups and is based in the UK