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Core Business Metrics 2019

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Business Metric News

Mac OS heads towards the sunset…

Quoted from Apple Legend Jean Louis Gassee Last quarter, Mac represented a little less than 8% of Apple’s revenue, while iOS devices (iPhone and iPad) amounted to more than 67% of the company’s $92B for the Xmas period. That disparity translates to about 2M apps for iOS and less than 10% of that number for macOS. Understandably, app developers are much more interested in iOS than in macOS, something that could slow the ARM-ed Mac transition. Mythical man-month fallacies aside, where would a rational app developer invest months of engineering resources? Read more at: https://www.deepnews.ai/digest/

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One Market That’s Enjoying the WuFlu

New research by Atlas VPN has revealed that VPN usage in Italy increased by 112% during the last week. The data was derived from their 50,000 weekly users and the chart prepared by the team illustrates total COVID-19 cases and VPN usage growth for the period (March 9th to 15th, 2020). The research reveals, that: VPN usage in Italy grew by 112%. VPN usage in the US grew by 53%. VPN usage in Iran grew by 38%. VPN usage in Russia grew by 36%. VPN usage in Spain grew by 36%. To see the full report, please click here.

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When Dull is Divine: B-File Brings the Bucks in Insuretech

Over the last several years, the SaaS Revolution has sparked the release of literally thousands of new applications and apps, with the current trend being to release a flood of new programs with chirpy names such as Tinkersynth, Upvoty, Toky, (ending names with the diminutive “y” is currently all the range, Culrs (vowel dropping is also popular), YoRemote, colorful, flat interfaces, all aimed at Millennials and Gen-Z’rs. But as Softletter readers know, SaaS grew by creating new product niches and transforming existing processes into SaaS systems. And while many of these markets aren’t sexy and product names aren’t catchy, they

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Windows 10 S: The End of Free Range Software

Microsoft wants this on your plate but not in your computer The high-tech industry is full of people opposed to GMOs and in favor of free range chickens, but when it comes to software, putting code in cages is currently all the rage. What we tend to think of as the modern software industry started in the 70s with the introduction of such units as the Apple II, Commodore PET,  Atari, Radio Shack’s Tandy systems and others. Software was sold to the masses in a physical package that typically consisted of a box, documentation, and the software itself, which was

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Shaun Russell Rocks SaaS Product Management Like It’s 1999

Shaun Russell Goes Future to the Back A few weeks ago  I received a mailing from, I think, the BPMA (Boston Product Management Association) whose main headline was a link to a video entitled Things Nobody Told Me About Being a Product Manager given by a nice looking fellow of the name Shaun Russell, who, judging by his accent, is of British extraction and is currently a PM at an online website called the Outfittery. The website’s SaaS business model is based around consulting with an online stylist who periodically sends you clothing they’ve picked out for you best on

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Pollfish: The App as Channel

Pollfish: Is that Smartphone a Channel in Your Pocket or Do You Just Want to Ask Me Something?     Calm down, California. You’ll get over this. Someday Unless you were sealed in a time capsule circa 2000 alongside your Nokia 3390 (dig that 459-character text limit. Wish Twitter did that) you’ve heard of apps. While Apple didn’t create the app, it did create the app market and infrastructure, which has been a runaway commercial success, adding in total about $60B to its bottom line. Apps are first cousins to SaaS systems, though they differ in a couple of significant

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Napster Nazguled the Music Biz, but What the Internet Tooketh Away, the Cloud Giveth Back

Napster Nazguled the Music Biz, but What the Internet Tooketh Away, the Cloud Giveth Back Once upon a time, there was a wonderful land of music, joy, and love. This land was known as “The Music Biz” and it was inhabited by handsome guy troubadours and gorgeous girl chanteuses who every day woke up and warbled beautiful songs into recording devices, which then transferred the tunes onto eldritch playing apparatuses made of tape, plastic and vinyl. If the people who listened to the tape, vinyl, and CDs found it pleasing, they bought large numbers of the musical devices, enriching the

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MEET THE EDITORS AND EXPERTS

Rick Chapman

Find out more about Rick’s latest book, the latest edition of In Search of Stupidity: Over 40 Years of High-Tech Marketing Disasters.

John Miller

John has been working in the IT industry since the 1980’s firstly as a Sales and Marketing Director including Techex a global distribution company, Olivetti, Norsk Data and Intergraph

He was a founder member of Delta Channel Services  back in 1995 and has since visited over 40 countries consulting, speaking at channel conferences and delivering training workshops

John has launched several SaaS based business, a Non Executive Director to several start ups and is based in the UK