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Softletter Back Issue, July 15th, 2008

July 15th, 2008 SaaS Deal Basics: What Needs to Be in Your Software-as-a-Service Customer Agreements, Part II of II Benchmarks: Q1 2008 Venture Capital Investments The Top 50: Software Venture Capital Investments—Q1, 2008 Mixing Traditional Software Licensing and SaaS

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Softletter Back Issue, June 30th, 2008

June 30th, 2008 SaaS Deal Basics: What Needs to Be in Your Software-as-a-Service Customer Agreements, Part I of II Changing the Way We Communicate, Part II of II The Softletter/Prolexic Website Security Survey, Part II Proposal Management Resources

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Softletter Back Issue, June 15th, 2008

June 15th, 2008 Five Ways to Improve Your Software Sales Results With Better Quotes and Proposals Changing the Way We Communicate, Part I of II The Softletter/Prolexic Website Security Survey Outsourcing to India Patent Management Resources

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Softletter Back Issue, May 31st, 2008

May 31st, 2008 Softletter Case Study: Building a SaaS Channel Winning Business Models: VARs Adapt to New Realities Benchmarks: Revenue Per Employee, 2007 Are You the Big Dog in Your Vertical Market Niche? Comment Sniping and Monitoring Resources

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Softletter Back Issue, May 15th, 2008

May 15th, 2008 Social Marketing Today; What Works, Where, and Why The Windows Vista Positioning Disaster: Strategies for Recovery, Part III of III Benchmarks: General & Administrative, 2007 The Top 10 European Buyers ROI Calculators and Resources

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Softletter Back Issue, April 30th, 2008

April 30th, 2008 Avoiding the Shelfware Syndrome The Windows Vista Positioning Disaster: Strategies for Recovery, Part II of III Benchmarks: Operating Income, 2007 Beware These Revenue Recognition PitfallsI High Technology Litigation Resources

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Softletter Back Issue, April 15th, 2008

April 15th, 2008 Return Leaders: Conversation With the Founders The Windows Vista Positioning Disaster: Strategies for Recovery, Part I of III Benchmarks: Research and Development, 2007 Keeping Negotiatons Secret, Part Ii of II Backlink Checker Resources

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Softletter Back Issue, March 31st, 2008

March 31st, 2008 Valuing Options While Running the Compliance Gauntlet, Part II of II Winning Business Models: SaaS as a Game-Changer Benchmarks: Q4 2007 Venture Capital Investments Keeping Negotiations Secret, Part I of II Logo Design Resources

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Softletter Back Issue, March 15th, 2008

March 15th, 2008 Valuing Options While Running the Compliance Gauntlet, Part I of II Using a Four Quadrant Matrix to Invest Development Resources The Benchmark 50: Operating Income Per Employee The Top 10 US M&A Buyers Wireless/Proximity Marketing Resources

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MEET THE EDITORS AND EXPERTS

Rick Chapman

Find out more about Rick’s latest book, the latest edition of In Search of Stupidity: Over 40 Years of High-Tech Marketing Disasters.

John Miller

John has been working in the IT industry since the 1980’s firstly as a Sales and Marketing Director including Techex a global distribution company, Olivetti, Norsk Data and Intergraph

He was a founder member of Delta Channel Services  back in 1995 and has since visited over 40 countries consulting, speaking at channel conferences and delivering training workshops

John has launched several SaaS based business, a Non Executive Director to several start ups and is based in the UK