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Core Business Metrics 2019

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Business Metric News

Softletter Back Issue, October 15th, 2006

October 15th, 2006 The Methodologies and Economics of Updating The Latest in Search Engine and AdWords Shenanigans, Part III of III Benchmarks: Operating Income per Employee Representations and Warranties Insurance Cardfile: More Useful Search Engine Tools Redux

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Softletter Back Issue, September 30th, 2006

September 30th, 2006 Building a Balanced Executive Team The Latest in Search Engine and AdWords Shenanigans, Part II of III Benchmarks: Google Survey Part III: Google as Competitive Environment Strategic versus Financial Buyers, Part II of II Cardfile: More Useful Search Engine Tools Redux

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Softletter Back Issue, September 15th, 2006

September 15th, 2006 The SaaS Channel: A Work in Progress The Latest in Search Engine and AdWords Shenanigans, Part I of III Benchmarks: Q2 Venture Capital Investments Strategic versus Financial Buyers, Part I of II Cardfile: Softletter Flashback

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Softletter Back Issue, August 31st, 2006

August 31st, 2006 Timing Disruption, Part II of II Aligning Sales and Marketing for Better Leads, Part II of II Benchmarks:SaaS Survey Part I: Software Companies Considering SaaS Software M&A Cardfile: Useful E-mail Marketing Tools

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Softletter Back Issue, August 15th, 2006

August 15th, 2006 Timing Disruption, Part I of II Aligning Sales and Marketing for Better Leads, Part I of II Benchmarks: Chief Sales Officer Compensation Liabilities, Liabilities, Liabilities…Is That All You Can Think About? Part II of II Cardfile: Book Review: Exceptional Selling: How the Best Connect and Win in High Stake Sales by Jeff Thull

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Softletter Back Issue, July 31st, 2006

July 31st, 2006 Trolls and Robes: The Supreme Court Steps In How to Build an Effective Affiliate Program, Part III of III Benchmarks: Google Survey Part II: Google as a Platform Liabilities, Liabilities, Liabilities…Is That All You Can Think About? Part I of II Cardfile: Web Clipping Services

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Softletter Back Issue, July 15th, 2006

July 15th, 2006 Automating Your Product Management Processes How to Build an Effective Affiliate Program, Part II of III Benchmarks: General & Administrative Costs Preferred Shares: The Monster That Ate Your Deal Cardfile: Alternative Retail

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Softletter Back Issue, June 30th, 2006

June 30th, 2006 Building a SaaS Software Pricing Model How to Build an Effective Affiliate Program, Part I of III Benchmarks: CMO Compensation Asia Is Coming, Part II of II Cardfile: Blog Monitoring and Analysis

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MEET THE EDITORS AND EXPERTS

Rick Chapman

Find out more about Rick’s latest book, the latest edition of In Search of Stupidity: Over 40 Years of High-Tech Marketing Disasters.

John Miller

John has been working in the IT industry since the 1980’s firstly as a Sales and Marketing Director including Techex a global distribution company, Olivetti, Norsk Data and Intergraph

He was a founder member of Delta Channel Services  back in 1995 and has since visited over 40 countries consulting, speaking at channel conferences and delivering training workshops

John has launched several SaaS based business, a Non Executive Director to several start ups and is based in the UK