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Thanks, Dan Lyons. Now Anyone over 40 Really IS Unemployable in High-Tech. An Open Letter to HubSpot, Brian Halligan, and Dharmesh Shah

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] [/et_pb_post_title][et_pb_text admin_label=”Thanks, Dan Lyons. Now Anyone over 40 Really IS Unemployable in High-Tech. An Open Letter to HubSpot, Brian Halligan, and Dharmesh Shah” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Dear Brian and Dharmesh: I have to admit that when I read a while ago that Dan Lyons had been hired by SaaS firm HubSpot, I was gobsmacked. I mean, Dan Lyons, former technology editor for Newsweek, which itself was started at the same time Moses was publishing the Ten

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Beyond SaaS: The Rise of the Device Independent Platform and the Portable Workspace, Part II of II

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Beyond SaaS: The Rise of the Device Independent Platform and the Portable Workspace, Part II of II” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Merrill R. (Rick) Chapman, Softletter Managing Editor Who Will Build the Portable Workspace? There are three technology giants currently maneuvering for the strategic high ground in the platform war about to break out, Apple, Google, and Microsoft. Secondary players include Samsung, possibly a variant of Linux, or maybe an international contestant such as China’s COS (yet

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Key Highlights from Softletter Sales Compensation and Efficiency Survey, Executive Summary

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Key Highlights from Softletter Sales Compensation and Efficiency Survey, Executive Summary” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] The Softletter 2016 Direct Sales Compensation and Efficiency Survey was launched in February of 2016 and closed in April. The MatrixCX (Allegiance) online system (www.allegiance.com) was used to generate and manage the survey. The purpose of this survey was to develop a comprehensive analysis of current practices in software industry direct sales compensation and success measurements or efficiency of a

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Key Highlights from Softletter Sales Compensation and Efficiency Survey, Part II of II

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Key Highlights from Softletter Sales Compensation and Efficiency Survey, Part II of II, (Softletter subscriber access)” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] The Softletter 2016 Direct Sales Compensation and Efficiency Survey was launched in October of 2015 and closed in January of 2016. The MatrixCX (Allegiance) online system (www.allegiance.com) was used to generate and manage the survey. The purpose of this survey was to develop a comprehensive analysis of current practices in software industry direct sales compensation

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Key Highlights from Softletter Sales Compensation and Efficiency Survey, Part I of II

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Key Highlights from Softletter Sales Compensation and Efficiency Survey, Part I of II” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] The Softletter 2016 Direct Sales Compensation and Efficiency Survey was launched in October of 2015 and closed in January of 2016. The MatrixCX (Allegiance) online system (www.allegiance.com) was used to generate and manage the survey. The purpose of this survey was to develop a comprehensive analysis of current practices in software industry direct sales compensation and success measurements

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Beyond SaaS: The Rise of the Device Independent Platform and the Portable Workspace, Part I of II

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Beyond SaaS: The Rise of the Device Independent Platform and the Portable Workspace, Part I of II” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] by Merrill R. (Rick) Chapman, Softletter Managing Editor A new movement is currently rising in the software industry, one devoted to bringing device independence to business and personal computing. This movement’s growth is driven by the increasingly rapid adoption of SaaS and mobile applications and the rapid spread of cloud-wide “layers” that enable people

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Softletter Case Study: Selling When You’re Dancing SaaS to SaaS

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Softletter Case Study: Selling When You’re Dancing SaaS to SaaS” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] SaaS companies are conspicuous consumers of SaaS services themselves; no great surprise since who better would know the value of the model? And it would seem logical to believe that one SaaS company selling to another would have natural advantages closing sales. That’s sometimes the case, but we’ve also researched many instances where SaaS firms have had their ears pinned back

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Swashbuckling Hero: SaaS Saves On Premise Firms from Piracy

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Swashbuckling Hero: SaaS Saves On Premise Firms from Piracy” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] You can mark the beginning of the modern software industry in the mid-70s, with the launch of the Apple II, TRS-80, and various CPM systems as coterminous with the dawn of software piracy. Copying software san license, permission, and payment has always been prevalent and ubiquitous in the business, with far more copies of MS DOS, WordStar, Lotus 123, and dBase II

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Sales and Marketing 2016, The Softletter Benchmark 53, Executive Summary

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” /][et_pb_text admin_label=”Sales and Marketing 2016, The Softletter Benchmark 53, Executive Summary” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] In order to introduce you to Softletter, these expenditure ratios will open to all visitors to the site till March 19th, when they will available only to Softletter Premium and Partner Subscribers. To read the Research and Development, Revenue per Employee, and CEO compensation Benchmark 53 reports, please subscribe to Softletter. Our Sales and Marketing, 2013 – 2014, The Softletter Benchmark

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Sales and Marketing 2016, The Softletter Benchmark 53

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”on” featured_image=”on” featured_placement=”below” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] [/et_pb_post_title][et_pb_text admin_label=”Sales and Marketing 2016, The Softletter Benchmark 53″ background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] About the Benchmark 53 The Softletter Benchmark 53 are all publicly-held companies and most of our basic business metrics are derived from documents these companies are legally required to provide to investors. When we believe circumstances warrant it, we do adjust these numbers to reflect financial reality. In June, we will release the 2015 numbers once the complete Benchmark 53 10-K numbers are released (some

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