This 90-minute online course features Softletter Managing editor Rick Chapman providing detailed assistance and instruction on how to use the The Softletter Company and Product Positioning Workbook for High-Technology. Your purchase includes the Positioning Workbook, $149.99 if purchased separately, an e-copy of SaaS Entrepreneur: The Definitive Guide to Succeeding in Your Cloud Application Business and an e-copy of In Search of Stupidity: Over 40 Years of High-Tech Marketing Disasters.